Overwhelming Sacred Spaces

Autumn Edition , April 27th, 2020 Growing Trends in Tourism It used to be that visitors to Bhutan would mention Taktshang (Bhutan’s famed Tiger’s Nest) with awe and consider it a privilege to be able to climb the steep trail on a spiritual journey. Today, tourists are asking: “ Should we do Taktshang, is it...

The Risks of High Volume Toursim

Autumn Edition , April 27th, 2020 High-volume Tourism is Doing Irreparable Damage to Bhutan His Majesty the Fourth King of Bhutan’s vision for the country was one of universal sustainability, manifested in adherence to the philosophy of Gross National Happiness (GNH). His vision was to modernise Bhutan and develop a country with economic, environmental, social,...

The Bhutan Brand

Autumn Edition , April 27th, 2020 The Importance of Brand Delivery Few countries have as strong a nation brand as Bhutan. Worldwide, there is widespread brand recall for happiness as a key Bhutanese brand attribute. The universality of this brand affinity is something quite rare among place brands around the globe. Happiness is what most...

Tourism Policy – the Way Forward

Autumn Edition , April 27th, 2020 Under the blessed stewardship of our visionary Kings, from the very start of tourism in the early 1970s, we have always been on the right road: a road that is less travelled; a road that is globally envied; a road to a very special destination — a destination that...

Editorial

Autumn Edition , April 27th, 2020 A Deep Dive into Tourism in Bhutan “… in the 1970’s, tourism as an industry was only introduced after the Coronation of His Majesty the Fourth Druk Gyalpo. It was suggested to us then that Bhutan would benefit economically from bringing as many tourists as possible into the country…...

People’s Democratic Party

Spring Edition , December 5th, 2019 Education for the 21st century and beyond PDP’s Prayers for Education Bhutan’s story of education is one of success. It has given us a proud nation and talented people. We have achieved 74 percent literacy rate with 99.8 percent primary enrolment. Our education continues to be forward looking –...

Druk Phuensum Tshogpa

Spring Edition , December 5th, 2019 The Removal of Cut off Point for Class X The cut off point is a certain percentage of marks set by the Bhutan Council for School Examination and Assessment (BCSEA) under the Ministry of Education for students sitting for the Bhutan Civil Service Examination (BCSE) in consonance with the...

Druk Nyamrup Tshogpa

Spring Edition , December 5th, 2019 Re-visiting and re-envisioning Bhutan’s education system in the 21st century: Druk Nyamrup Tshogpa on its education pledges Education is free in Bhutan which invests a large amount of money in education. According to a report by the World Bank (2019), Bhutan’s spending on education constituted 5.1 percent of Gross...

Bhutan Kuen-Nyam Party

Spring Edition , December 5th, 2019 Education – Transcending Your Own Domains The primary benefit of education, amongst a myriad of things, must be freedom. Freedom from poverty, freedom from ignorance, freedom from not having less, freedom from drudgery, emotional and psychological freedom, Freedom from the imagined order (social, economic and political constructs), and political ...

When Bhutanese Study Outside

Spring Edition , December 5th, 2019 For centuries, Bhutan remained remote from the rest of the world due both to its mountainous topography and its desire to protect itself from outside influence and interference. But in the last half of the 20th century the country began to permit, as well as to seek, more international...